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Sales Training Video
Client
Liebherr
Type of Client
Home Appliances / Global Brand
Category
Sales Training Video Production
BRIEF
Liebherr needed an engaging, easy-to-follow training video to help their sales teams effectively communicate the features and advantages of their refrigerator lineup. The objective was to simplify technical information and deliver it in a clear, structured, and persuasive format.
WHAT WE DID
FramesMedia wrote and directed a comprehensive sales training video built around Liebherr’s brand values and sales goals. From script development and instructional narrative structure to directing talent and shaping the visual style, we created a training asset that makes product knowledge accessible, memorable, and practical for sales teams in the field.











